By Sarah Sundin Book releases can be the most exciting times! Seeing our books released into the wild is the fulfillment of our writerly dreams. But they can also be hectic and taxing. This week my thirteenth novel, When Twilight Breaks, releases. Here are a few tips for navigating your release month with grace—tips I’ve learned the hard way. Plan …
Lessons Learned about Promoting a Debut Novel
By Frank A. DiBianca So, after years of writing, revising, professionally editing, finalizing, and submitting manuscripts to agents or publishers, your book has finally been published. But unless you’ve been published by one of the big houses, the lion’s share of selling your book is going to fall squarely in your lap. Now comes the big question. How do you …
Why Should a Writer be Part of Goodreads?
By DiAnn Mills The biggest reason for a writer to jump onboard Goodreads is from their own words: “It’s the world’s largest site for readers and book recommendations.” I’m convinced this social media platform is essential to a novelist’s recognition by readers and publishers. Let’s unpack what that means: If I’m looking for a book to read, I can explore …
Self-Promotion: The Ugly, The Bad… and The Good?
By Michael Anthony Torres Thanks to Steve Laube for the questions that inspired this meditation. The increasing demand for self-promotion is arguably a by-product of the internet and the democratization of publicity. Surely, there are many more who could speak to this from more of an industry insider’s perspective; but when I was a young adult reader, I don’t recall …
10 Myths about Marketing Your Book
By DiAnn Mills What’s stopping you from marketing your book? Indecision about the tools? Fear of failure or success? How to approach social media? Heard so many cons that you’re afraid? Now is the time to debunk the following 10 myths so you can be a marketing rock star. Myth #1: All I have to do is one thing: write …
The Book Review Conundrum
By Nora St. Laurent Authors want them because it helps sales and readers are not sure what to say in them so many don’t write them. Where do you find readers that will write reviews? We’ve heard of some creative ways authors have found new readers. They’ve thought outside the box. One author told us that she sold more books …
The Writing Marathon
By Mary Lou Cheatham Everyone has a unique story. Each author travels at a different pace along the writing journey. The joy of running along in the pack may not be as exciting as winning, but what a delight it is to be in the race. The process has its own rewards which some consider better than the thrill of …
Speaking to Book Clubs, Is It Worth Your Time?
By Nora St. Laurent Having run two book clubs, inside of a book store, and one that met on-line, I have witnessed the excitement felt by readers, firsthand when they can either meet with an author, or speak with them on an IP (Computer) call. The energy in the room is palpable and this becomes the reader’s version of meeting …
Why “Brand” Matters…Or Does it Really?
By Cynthia Herron As a writer, you’ve probably given some thought to your “brand.” (And if you haven’t, now’s the time!) “Brand” to an author is what water is to wildflowers. It quenches, sustains, and breathes life into an otherwise drab existence. For instance, in today’s world where we’re surrounded with a buffet of opportunity, I’m always intrigued by people’s …
Does Social Media Sell Books?
By DiAnn Mills Whenever I speak about the value of social media, writers groan, frown, and complain. Too many writers are not willing to get past the learning curve needed to develop their brand. My response is always a focus on a writer’s life requiring flexibility to learn craft, marketing, publishing, and branding. If a new technique in the writing …