Speaking to Book Clubs, Is It Worth Your Time?

ACFW Advice, Authors and writing, Books, Friends of ACFW, marketing, Speaking, tips 4 Comments

By Nora St. Laurent Having run two book clubs, inside of a book store, and one that met on-line, I have witnessed the excitement felt by readers, firsthand when they can either meet with an author, or speak with them on an IP (Computer) call. The energy in the room is palpable and this becomes the reader’s version of meeting …

Three Steps to Getting Impressive Endorsements for Your Book

ACFW Advice, Authors and writing, Friends of ACFW, marketing, tips, writing 3 Comments

By Lara Helmling If you’ve ever been in a meeting with a publisher, you’ve probably been asked this question: “Do you know anyone who will endorse your book?” “Uhhhh.” Most of my first-time authors say, “I don’t know anybody.” Maybe you do or maybe you don’t know anybody, but you can still get valuable endorsements. I’ve broken the process down …

5 Reasons Authors Should be on Goodreads

ACFW Advice, Authors and writing, Books, Friends of ACFW, marketing, tips 2 Comments

By Amber Schamel To Goodreads, or not to Goodreads…that seems to be a question. Since it’s one of my all time favorite sites, I thought I’d address this question and give 5 reasons why I think authors should consider joining and interacting on the site. Goodreads is especially for book lovers! To market our books, we first have to find …

Why “Brand” Matters…Or Does it Really?

ACFW Advice, Authors and writing, Friends of ACFW, marketing, tips, writing 8 Comments

By Cynthia Herron As a writer, you’ve probably given some thought to your “brand.” (And if you haven’t, now’s the time!) “Brand” to an author is what water is to wildflowers. It quenches, sustains, and breathes life into an otherwise drab existence. For instance, in today’s world where we’re surrounded with a buffet of opportunity, I’m always intrigued by people’s …

Does Social Media Sell Books?

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By DiAnn Mills Whenever I speak about the value of social media, writers groan, frown, and complain. Too many writers are not willing to get past the learning curve needed to develop their brand. My response is always a focus on a writer’s life requiring flexibility to learn craft, marketing, publishing, and branding. If a new technique in the writing …

When a Writer Has Only One Month to Promote

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By DiAnn Mills What puts you behind in marketing and promotion your novel? Perhaps you’ve been hit with health problems, personal issues, unseen travel, or maybe you didn’t know how or when to pre-launch a book. Don’t despair! The following eight tips will help tie up the date with a big, green bow etched in dollar signs. Even if you …

Ten Tweet-worthy Ideas for Authors

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by Christa Kinde When I meet writers who struggle with social media, it’s usually for lack of courage, consistency, or creativity. Fear not! You can do this. After all, writers are creative people. Twitter is my happy place–because I like to keep things short and sweet–so I thought I’d offer practical suggestions on what authors can tweet about. I’ve included …

Four Tips for Throwing a Fab Author Facebook Party

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By Melissa Tagg I recently participated in one of the most fun author Facebook parties ever! Like, I was sick, people–we’re talking Kleenex, cough medicine and pajamas for days–and I still had a blast participating in the party. The event was made up of seven contemporary romance authors. We had an amazing turnout and a fabulous time. (And I can’t …

Every Author’s Headache

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By Norma Gail Life gets harder once your book is published. I will admit I thought little beyond seeing my book on store shelves and waiting for the royalty checks. However, life after publication is nothing like I, or probably any other writer in the current day anticipated. Let’s face it, marketing and social media are every author’s headache. Traditionally …

Overcoming a Writer’s Biggest Fear–Marketing and Promotion

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By DiAnn Mills We writers embrace words, brainstorming sessions, hours to write, and constructive criticism, but there is one critical aspect of the writer’s life that shakes us to our core. Marketing and Promotion The nightmare of our career. We think we have the notion. But can’t move past the fear. Okay, I’m not a poet–I write suspense. But I’m …