By Norma Gail Life gets harder once your book is published. I will admit I thought little beyond seeing my book on store shelves and waiting for the royalty checks. However, life after publication is nothing like I, or probably any other writer in the current day anticipated. Let’s face it, marketing and social media are every author’s headache. Traditionally …
Overcoming a Writer’s Biggest Fear–Marketing and Promotion
By DiAnn Mills We writers embrace words, brainstorming sessions, hours to write, and constructive criticism, but there is one critical aspect of the writer’s life that shakes us to our core. Marketing and Promotion The nightmare of our career. We think we have the notion. But can’t move past the fear. Okay, I’m not a poet–I write suspense. But I’m …
How to Light a Fire to Your Writing Career
By DiAnn Mills When writers realize the embers of their careers are dying, stomping out the few remaining flames is not the answer. Instead, effective writers look for new ways to promote themselves that explodes with ingenuity and creativity. Is your career on the verge of smoldering? Try adding a spark to your marketing and promotion plan with these ideas. …
Building a Genuine Platform
By Emilie Hendryx What is a good platform base? Do I need a platform? How do I build a platform? What will a platform do for me? What is a platform, anyway? These questions are enough to make your head spin. My simple definition of platform is this: Platform is a genuine community of people who “get” you. That is …
Top Blogging Mistakes Made by Authors Online
By Edie Melson Blogging is a great way to connect with our online audience. And while there are a lot more people out there doing it well, I still see some common mistakes. These things affect a blog, making readers click away before we have time to connect. Today I’m going to point out some of the specific things we …
One True Fan
By Sara Ella Target audience. That’s a phrase we hear a lot in this biz, isn’t it? We’re supposed to find our target readers. Gain them as followers. Get their emails so we can add them to the list. Check, check, and check. As if writing a novel wasn’t work enough. I’ve spent hours building platform, ready to pull my …
Linking Your Social Media Platforms
By Casey Herringshaw We’re told to be on as many platforms for social media as we can get our fist around. Not every social media is for every person and I would more encourage you to find two or three you really love and connects you with different people through each platform. Are there ways to maximize your time? Absolutely. …
That’s What Friends Are For
by Sarah Sundin When I started writing, I was alone. I’d never met another novelist, and I had no idea where to start. The first and best advice I received was to join a writers group and attend conferences. Made sense. I needed to learn my craft. I needed to meet editors and agents so I could sell my book. …
Cross Promotion and the Christian Author
By Carrie Fancett Pagels RWA’s magazine, RWR, recently featured an excellent article on marketing. One of the points they made, besides the obvious point that you must write the very best book that you can, is to link up with other authors and cross promote. As a blogger for many years, I’ve had the privilege of promoting many bestselling Christian …
A Seemingly Innocent Question
By Suzanne Kuhn, SuzyQ The holiday season is almost here, and this is a good time to use relevant subjects on your social media. However, please be aware that you may open a can of worms. Don’t be afraid of it; just proceed with caution. I like to ask questions that get my friends and followers thinking and revealing bits …