By Melissa Tagg I recently participated in one of the most fun author Facebook parties ever! Like, I was sick, people–we’re talking Kleenex, cough medicine and pajamas for days–and I still had a blast participating in the party. The event was made up of seven contemporary romance authors. We had an amazing turnout and a fabulous time. (And I can’t …
Every Author’s Headache
By Norma Gail Life gets harder once your book is published. I will admit I thought little beyond seeing my book on store shelves and waiting for the royalty checks. However, life after publication is nothing like I, or probably any other writer in the current day anticipated. Let’s face it, marketing and social media are every author’s headache. Traditionally …
Overcoming a Writer’s Biggest Fear–Marketing and Promotion
By DiAnn Mills We writers embrace words, brainstorming sessions, hours to write, and constructive criticism, but there is one critical aspect of the writer’s life that shakes us to our core. Marketing and Promotion The nightmare of our career. We think we have the notion. But can’t move past the fear. Okay, I’m not a poet–I write suspense. But I’m …
How to Light a Fire to Your Writing Career
By DiAnn Mills When writers realize the embers of their careers are dying, stomping out the few remaining flames is not the answer. Instead, effective writers look for new ways to promote themselves that explodes with ingenuity and creativity. Is your career on the verge of smoldering? Try adding a spark to your marketing and promotion plan with these ideas. …
Building a Genuine Platform
By Emilie Hendryx What is a good platform base? Do I need a platform? How do I build a platform? What will a platform do for me? What is a platform, anyway? These questions are enough to make your head spin. My simple definition of platform is this: Platform is a genuine community of people who “get” you. That is …
Top Blogging Mistakes Made by Authors Online
By Edie Melson Blogging is a great way to connect with our online audience. And while there are a lot more people out there doing it well, I still see some common mistakes. These things affect a blog, making readers click away before we have time to connect. Today I’m going to point out some of the specific things we …
Target Your Marketing
by Ane Mulligan As we have to do more promotion for our books, whom should we be trying to reach? Readers, of course. Okay, but exactly who are these readers? Writers. They’re voracious readers. Book club members. Senior citizens; they have more time now. Women buy 80% of all books Where do we find these people? I use the Big …
One True Fan
By Sara Ella Target audience. That’s a phrase we hear a lot in this biz, isn’t it? We’re supposed to find our target readers. Gain them as followers. Get their emails so we can add them to the list. Check, check, and check. As if writing a novel wasn’t work enough. I’ve spent hours building platform, ready to pull my …
Linking Your Social Media Platforms
By Casey Herringshaw We’re told to be on as many platforms for social media as we can get our fist around. Not every social media is for every person and I would more encourage you to find two or three you really love and connects you with different people through each platform. Are there ways to maximize your time? Absolutely. …
Should Christians Write Fiction that Challenges Social Injustices?
By Christen Civiletto Morris Great fiction has sometimes changed the way the world thinks. Readers may have identified so closely with a character’s plight that inaction at the end of the story was not an option. Or, an author’s vivid portrayal of filthy housing conditions, chain gangs, or slavery sparked a movement that fostered social change. Books like Harriet Beecher …