Backlinks and Blogs

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As a freelancer who provides SEO work for websites and blogs, I am woefully aware that many ACFW writers treat links in blog comments as spam. Knowing how the search engines index these comments, I spend much of my time educating bloggers on the value of these links. The internet is a monster of sorts: a ‘spiderweb’ of information. The …

Privacy and the Digital Age

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by Cheryl Wyatt Since authors have been ushered into the digital age in terms of marketing expectations, I sought advice from Frank Ahearn, renowned skip tracer, privacy expert and author of How to Disappear, a book popular among novelists. Cheryl: While most novelists prefer to remain in obscurity, the publishing trend toward digital marketing doesn’t allow for that. Have you …

Librarians–Authors’ Best Friends

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By Mary Ellis Often writers are curious to learn which marketing and publicity ideas work for other writers and which do not. I, too, am curious about the very same thing. We blog and interview on various blog-sites; we e-mail newsletters to established fans and snail-mail publicity postcards to announce upcoming books; we FaceBook and Twitter and network and wonder …